We often have this reaction when the task is difficult or unpleasant. How many times have you avoided doing something you know needs to be done, thinking you can always do it later? You’re only putting off the inevitable.The lesson, to me anyway, is to avoid procrastination - easier said than done. While saying (or screaming) “serenity now” may make you feel better in the short term, Lloyd is right in his assessment. “Serenity now insanity later,” Lloyd quips.Īs with most things from “Seinfeld,” this is humorous, yet also is instructional. Toward the end of the episode a frustrated George, in a fit of rage, screams “SERENITY NOW!” only to be informed by his rival Lloyd Braun that the “serenity now” mantra is actually harmful, as it bottles up emotions. Kramer also picks up on it and tries using the phrase as he tries to calm his emotions. It becomes a running gag throughout the episode as Frank continues to scream the phrase every time he gets upset. Of course, he angrily screams the phrase and when George asks if he’s supposed to yell it, Frank calmly replies, “The man on the tape wasn’t specific.” You see, in the episode, Frank via an instructional tape is advised to say “serenity now” every time he gets angry in an effort to keep his blood pressure down. Perhaps my favorite, however, is the one first uttered (or, screamed, rather) by George’s father Frank Costanza (and then by Kramer and then by George himself): SERENITY NOW! There’s “No soup for you!” and “Not that there’s anything wrong with that” and, of course, “Yada, yada, yada.” The NBC sitcom “Seinfeld” spurred many catchphrases during its nine-year run.
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